Current version: (AGNO-JavaScript API)

Data

The video player sets analytics data that can be interepreted via the receiveIVVIMessage function in a script and used for proper analysis. See a script example below. Three things in the data list need explanation:

• eventCategory: video (standard) / podcast (based on audio_player setting in configuration) / live (based on livestream type)
• eventAction: [eventName] (like uniquePlay, adbegin, etc; see events for a complete overview)
• eventLabel: url (to know where the event occured)

Script

<script>
            function receiveIVVIMessage(event) {
            var data = event.data.data;
            var videoId = event.data.videoId;
            // You can use whitelist to track only events you are interested in
            var eventsWhitelist = [
            'uniquePlay',
            'contentPlay',
            // All ads events
            /^ad/gi,
            's1-playlist-json-loadtime',
            'replay-button-clicked',
            'recommendation-screen-shown',
            'recommendation-tile-clicked',
            // All social-sharing events
            /^social\-sharing/gi,
            // All progress events
            /\-percent$/gi,
            /\-seconds$/gi,
            // All error tracking events
            's1-playlist-json-loadtime',
            'error',
            /^error\-s1/gi,
            ];

            if (videoId && eventsWhitelist.some(e => data.type.match(e))) {
            var analytics_data = {
              'event': 'video-event',
              'eventCategory': data.eventCategory,
              'eventAction': data.type,
              'eventLabel': location.href,
              'videoID': videoId,
              'videoDuration': data.duration,
              'videoTitle': data.title,
              'videoPlayerName': data.brand,
              'videoDateCreated': data.dateCreated,
              'videoAccount': data.account,
              'videoErrorDesciption': data.descriptionMessage,
              'videoCategory': data.videoCategory,
              'videoTags': data.videoTags,
              'videoFormat': data.videoFormat,
              'videoAdTag': data.descriptionAdTag
            }
            dataLayer.push(analytics_data);
            }
            };
            // If you want to track messages from the player that is embed
            // on the page with iframe you also need to add this line:
            window.addEventListener("message", receiveIVVIMessage)
        </script>

Events

The player exposes events. This events can be picked up by every website with their Google Analytics, Google Tag Manager or Tealium implementation.